Global automotive online advertising market generated a value of $9321.44 mn in 2019 and is estimated to reach $22925.89 mn by 2025, growing at CAGR of 16.2% during the forecast period of 2020-2025. Automotive consumers are becoming more and more demanding in what they want from the vehicle, requiring key features ranging from comfort and spaciousness to heated seats and push-button starts so dealers and manufacturers should focus on content based ads to target the consumers i.e. the media formats and locations used to promote the vehicles should mirror the values of innovation that drives the demand for green models by early tech adoption can   inform more effective targeting of potential buyers.

Report Coverage

The report: “Automotive online advertising market – Forecast (2020-2025)”, by IndustryARC covers an in-depth analysis of the following segments of the Automotive online advertising market. 

Request SampleBy Type – Direct, ProgrammaticBy Device – Mobile, desktop, othersBy Format – Display advertising, search engine marketing, video and OTT advertising, social media marketing, social media influencer advertising, retargeting and remarketing, rich media, othersBy Geography – North America (U.S, Canada, Mexico), Latin America(Brazil, Argentina and others), Europe(Germany, UK, France, Italy, Spain, Russia and Others), APAC(China, Japan India, SK, Aus and Others), and RoW (Middle east and Africa)
Key Takeaways

• Programmatic advertising is attracting automotive advertisers with new technologies such as artificial intelligence, machine learning, voice search and digital out of home, hence driving the market growth in the coming years.
• Pre-roll advertisements comes in-built with internet browsers which is hindering the growth of the market.
• IoT technologies and services have transformed the marketing and advertising ecosystem of automobiles and are witnessing a steady influx of new advertising service providers.
• North America is the major region dominating the Automotive Online Advertising Market owing to the high rate of digital spending by the automotive companies and the presence of key players in the region.

Type – Segment AnalysisThe Automotive online advertising market is segmented into direct and programmatic by type. By Type, Programmatic segment held the major share in 2019 and is estimated to grow at a fastest CAGR of 17.6% during the forecast period 2020-2025. Programmatic advertising is attracting automotive advertisers with new technologies such as artificial intelligence, machine learning, voice search and digital out of home. Programmatic online advertising is enhancing the automotive advertisers to buy digital space. Programmatic online advertising allows the advertisers to serve the right advertisement creative, at the right time to the right leads. With programmatic advertising automotive advertisers can capture the search data of consumer and serves the right content to those potential buyers. Programmatic advertising allowed the automotive advertisers to focus on more strategic areas of their client accounts by automating most of the management and bidding process. Data matched with programmatic sales is key for the automotive advertisers to strengthen relationship with brands in a more strategic manner. Applied data by programmatic advertising allows automotive advertisers to identify what really engages an audience , detect areas where improvement can be applied and more effective ways of targeting audience such as social platforms.
Format – Segment AnalysisBy Format, the search engine marketing segment dominated the automotive online advertising market in 2019 and is estimated to grow at a CAGR of 11.9% during the forecast period. However, Social Media Influencer Advertising segment by format is estimated to grow with the fastest CAGR of 25.1% during the forecast period 2020-2025. This is owing to the increasing time spent in video platforms and it focuses on impression-based buying with the increase in online viewing across multiple devices. The use of extensive keyword lists power unique SEM campaigns, and each keyword produces a targeted ad that generates solid leads for dealership. Automotive SEM campaigns are ideal for the competitive automotive industry for several reasons, including: Dealership Customization, Measurable Results, Increased Online Presence. In  2020, Automotive SEM depends on the recent data as today’s consumers are obsessed with research. This primarily affects PPC for auto dealers, instead of SEM. But, this search trend is important to understand for either channel because of the increasing need to understand proper attribution.
Geography – Segment AnalysisNorth America is the major region dominating the Automotive Online Advertising Market with revenue of $2592.66 mn in 2019 and is expected to grow at a CAGR of 13.9% during the forecast period of 2020-2025 to generate a revenue of $5649.40 mn in 2025. U.S. in North America region is dominating the Automotive Online Advertising Market generating a revenue of $2129.17 mn in 2019. This is owing to the high rate of digital spending by the automotive companies present in the region and the presence of key players in the country. Rapidly increasing internet penetration and expansion of digital content have made digital advertising in North America a multi-billion-dollar industry. Automotive marketers know that more shoppers are turning to the internet to do their research. Rapidly increasing internet penetration and expansion of digital content have made digital advertising in North America a multi-billion-dollar industry. Moreover, the rise of OTT video platform viewership that includes digital TV is enhancing the automakers to increase spending on this type of platform for online advertisement. Automotive marketers know that more shoppers are turning to the internet to do their research. Instead of visiting multiple dealerships to compare brands, buyers can now compare brands, models, colors, and prices on multiple online sites.
 Drivers – Automotive online advertising market 

• Growth of IoT Technology

IoT technologies and services have transformed the marketing and advertising ecosystem of automobiles and are witnessing a steady influx of new advertising service providers. The continuing evolution of the trends in advertising and its impact on customers are set to drive the market. The extensive use of IoT is set to generate leads. Inbound marketing and Outbound marketing is a way of informing prospective automotive customers about new automobile releases and newsletters. It provides data and insights into new, unexplored markets and demographics and how they analyse and assess their efforts. This data information through IoT platform is used for customer relationship management and informing new product development. It can also be used to optimize advertisement marketing messages while potentially delivering them through new online channels.

• Advertisements Put Out Through Video And Audio Streaming Platforms

Digital video advertising is a strategy that can work for any type of company; B2B or B2C, enterprise or SMB, high-tech or analog products. According to industry estimates, expenditure on mobile video advertisements and others advertisements are expected to skyrocket. OTT streaming video presents an opportunity to speak to an audience that is increasingly difficult to reach through traditional media channels. It gives the users more intuitive content, customized to users’ different preferences, more integration with dealer sites and inventory search functions, compare additional options within an automaker’s product line. Automotive advertisements are often aired through streaming platforms such as YouTube, Spotify, Hulu and others where there are copious amount of users from which there would be prospective buyers.  
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Challenges – Automotive online advertising market 

• Possibility Of Ignorance Or Avoidance Of Advertisements

Most of the individuals prefer an undisturbed content viewing process and often skip or ignore any form of advertisements. Pre-roll advertisements have been set up in few content viewing platforms which have helped in tackling the challenge to an extent. This unavoidable circumstance have given rise to software such as Ad blockers or Ad filters that are capable of removing any form of advertisement from any website. These software/application comes in-built with internet browsers which is hindering the growth of the market. Moreover, some users feel that online advertisements may contain malicious codes that spread malware and poses threat to the files on their computer or device. These factors have been acting as a hindrance for the growth of Automotive Online Advertising Market.
Market LandscapeProduct launches, acquisitions, and R&D activities are key strategies adopted by players in the automotive online advertising market. Automotive online advertising market is expected to be dominated by major companies such as CMB Automotive Marketing Ltd., WDA Automotive Marketing, Digital Throttle, P.Ten Marketing, Make & Model, Limelight Digital, R6 Digital, DBC2, Modix, Zerolight, Amzon.com Inc., Facebook Inc., Google Inc., Microsoft Corp.,  Cox enterprises Inc., Edmunds and Bobit Business Media among others.
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Acquisitions/Technology Launches/Partnerships

• In June 2020, -Sincro, an Ansira company, and Facebook announced a partnership that introduces Sincro as an automotive vendor on Facebook’s partner integrations platform to offer vehicle catalogs to auto dealers. As a result, dealers are now able to request a vehicle catalog from Sincro directly from their Facebook Business Manager, streamlining the process of creating Automotive Inventory Ads.
• In February 2018, Cars.com Inc. announced that it has entered into a definitive agreement to acquire privately-held Dealer Inspire and Launch Digital Marketing, market-leading technology companies that provide digital solutions to automotive dealers, for $165 million in cash at closing with potential additional consideration based on future performance. Cars.com will supplement Dealer Inspire’s and LDM’s sales of innovative dealer technologies by integrating and distributing relevant digital solutions through the Company’s sales network for the benefit of its more than 20,000 dealer customers nationwide.

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The market for Motorsport Online Advertising is forecast to reach $256.7 million by 2025, growing at a CAGR of 24.1% from 2020 to 2025. Though well established, the motorsport online advertising market is one of the fastest growing motorsport leagues markets. Over a period of time, the market has evolved significantly mainly due to incessant technological development and integration. Online advertising for motorsport is the best way to promote racing products, services, teams and leagues. Online advertising for motorsport includes integrated, cross-channel advertising opportunities that include a mix of OTT content advertising and traditional online advertising. Organizers of motorsport or clubs and teams post ads that are distributed through the network of advertisers to enter wide motorsport enthusiasts. Social media advertising has played key role in the motorsport. According to a recent Autosport article, Formula 1 advertisement has seen a 53% YoY growth across Facebook, Instagram, Twitter and YouTube, with a strong fan following of 18.5 million people across the globe.

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Report CoverageThe report: “Motorsport Online Advertising Market – Forecast (2020-2025)”, by IndustryARC covers an in-depth analysis of the following segments of the Motorsport Online Advertising market. 
By Type: Direct, ProgrammaticBy Device: Mobile, Desktop, OthersBy Format: Display Advertising, Search Engine Marketing, Video and OTT Advertising, Social Media Marketing, Social Media Influencer Advertising, Retargeting and Remarketing, Rich Media, OthersBy Geography: North America, South America, Europe, Asia-pacific, RoW  Key Takeaways

• Online motorsport advertisement is the perfect way to advertise goods, facilities, teams and leagues in the racing market. Online motorsport advertising includes integrated, cross-channel advertising opportunities which include a mixture of OTT digital advertisement and traditional online advertising.
• Programmatic advertising is the automatic sale and purchase of online ads. This automation makes purchases more efficient, streamlines the process and consolidates digital advertising activities within one platform of technology.
• It has created new possibilities for marketers as Mobile Advertisements are displayed on smartphones. Mobile ad networks such as Google Mobile Searches, Facebook and Instagram Mobile Feeds, and smartphone in-app advertising allow marketers to target potential customers and promote their brand.
• Europe is expected to dominate the online market for motorsport ads over the projected period. The European online advertising industry has taken the lead in advertisement expenditure, surpassing tv ad revenue (internet revenue).

By Type – Segment AnalysisIn terms of revenue from 2020 to 2025, the programmatic segment on the market is projected to grow at a CAGR of 25.5%. Programmatic advertising is the automated purchasing and sale of online ads. This automation makes purchases more effective, streamlines the process and consolidates digital advertising activities under one technology platform. Programmatic companies have extended their inventories and databases. Targeting approaches are used to target audiences using data such that advertisers pay only for ads delivered at the right time to the right people, and are less reliant on the “spray and pray” process of digital advertising. Programmatic platforms have extended their inventory and storage so that every device and display, including smartphone, laptop, tablet, audio, streaming outdoor and connected TV, can be accessed programmatically. Targeting strategies are used to monitor viewers using data such that marketers can pay the right time for ads sent to the right people and this is expected to boost the market growth.
By Device- Segment Analysis Mobile Segment has dominated the Motorsport Online Advertising market in 2019 and is set to grow at highest growth rate of 26.7% during the forecast period 2020-2025. There are two major types of mobile ads, Web-based or In-App. There really is no difference in terms of quality and price between the two types as yet. As Mobile Ads are viewed on smartphones, it has created new possibilities for advertisers. Mobile ad networks such as Google Mobile Searches, Facebook and Instagram Mobile Feeds, and in-app advertising for a particular smartphone device allow marketers to target potential customers and promote their brand.
By Format-Segment AnalysisDisplay advertising segment of the online advertisement market for motorsport is projected to expand from 2020 to 2025 at a CAGR of 20.5% of terms of revenue. Display advertising includes banner ads to advertise on websites, apps, and social media alongside other visual ad formats. Display advertisements are a valuable advertising device for marketers searching for ways to attract and retain consumers. We use visual media liberally to grab people’s attention in the form of tweets, images, or even videos. Variety, scope, aim and success and interaction monitoring are the pros of display advertising. Whereas the Cons are blindness flags, ad blockers, and so on. Adopting display ads is gaining momentum in the motorsport market, as it helps measure the display ad management outcomes. Just as it offers exposure for tracking ad coverage and evaluating show ad effectiveness and targeting effort. This also provides access to the click-through rate and conversion rate measurements.
By Geography – Segment AnalysisEurope is expected to dominate the motor sport online advertising market over the forecast period. The European online advertising sector has taken the lead in advertisement spending, surpassing ad revenue (internet revenue) on television. Europe TV operators have begun to form alliances, surpassing online ad giants like Google and Twitter, which are much bigger in scale and have a much wider user base. Due to high youth enthusiasm for motorsports and increasing attraction to motorsport events such as motor racing competitions, grand prizes and formula, the online advertisement network results in higher growth specifically in the motorsports industry and this is expected to boost the market growth of motorsport online advertising.
Drivers – Motorsport Online Advertising market 

• Continuous technology developments and advanced digital platform

Marketing automation is a perfect way to reduce the time taken for many of those techniques to be introduced. And automation is just one feature which comes with a great product information management (PIM) solution. A successful PIM can centralize event data, automate marketing activities and metrics, distribute product catalogs and information to as many outlets as you need, and analyze data so that the sales and marketing plans are constantly improved and the bottom line continues to rise. The high rate of adoption of modern tools in online advertising will help to strengthen motorsport’s reach among sports enthusiasts and thus market of motorsport online advertising will grow.
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• The Emergence of Covid-19

The COVID-19 pandemic may have caused a ‘timeout’ on motorsport events around the world, but it has brought the virtual racing platform to the forefront, i.e. due to the advent of Covid-19, motorsport leagues are taking up virtual sim racing and gradually concentrating on this emerging digital media market. Formula 1 unveiled the Digital Grand Prix series to replace the conventional race bill scrapped or postponed due to the pandemic. MotoGP is running its own virtual version, with current heavyweights such as reigning world champion Marc Márquez and Maverick Vinales from Yamaha joining the action. Such factors have placed digital media in the forefront of motorsport leaues and will make the online advertisement model even after the Covid-19 pandemic a popular part of motorsport leagues. These factors also affect the growth of the market in online ads for motorsport.
Challenges – Motorsport Online Advertising market

• Use of tradition advertising mediums

The primary factors that hinder the growth of the global online motorsport advertising market are the shortage of trained employees and the continued use of conventional advertising outlets such as television and newspapers. Despite the disadvantages such as high cost and intrusive nature, television advertising is still used by various motorsport teams and leagues who own factors such as convenient and flexible advertising medium, strong impact, and mass coverage. Partnerships signed with various broadcasting companies that typically include a certain amount of motorsport league advertising on Television has led to the focus on this medium. Nowadays it is understood that almost every household has a TV set. Therefore, spreading their message to a large number of viewers is extremely simple for the motorsports teams and the leagues. Hence, owning television advertisement to these factors is still used by motorsport leagues, which serves as a obstacle for the online advertising market for global motorsport.
Market LandscapeProduct launches, acquisitions, and R&D activities are key strategies adopted by players in the Motorsport Online Advertising market. Motorsport Online Advertising driver market is expected to be dominated by major companies such as Oath Inc, Google LLC, Facebook Inc., Microsoft Corporation, Amazon, Inc., and Twitter Inc.
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Acquisitions/Technology Launches/Partnerships

• In July 2018, Pennzoil Launches New Ad Campaign with Numerous Personalities in Motorsports The campaign features experienced motorsport drivers who have “Made the Change” and rely on Pennzoil Synthetics in their cars for safety and results.
• In 2019, Sony Acquired exclusive media rights for X1 Racing League, the world’s first competitive franchise-based motorsport contest, along with the media rights for X1 Racing eSports.

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The market for Rotary Encoder is forecast to reach $1,101.08 million by 2025, growing at a CAGR of 4.7% from 2020 to 2025. Rotary encoders are mostly used to monitor the motor shaft path on permanent magnet motors, which are often used in robots, CNC machines and various industrial applications. Developments in computing power and networking technologies have made installing and maintaining robots cost-efficient and faster. Such factors and their impact on the growth of the robotics industry inturn contributing to the growth of rotary encoder market. 

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Report CoverageThe report: “Rotary Encoder Market – Forecast (2020-2025)”, by IndustryARC covers an in-depth analysis of the following segments of the Rotary Encoder market. 
By Type: Optical, Magnetic, Mechanical, CapacitiveBy Application: Test equipment, Material Handling, Machine tools, Motion systems, RoboticsBy End-user: Automotive, Aerospace, Electronics, Healthcare, Manufacturing, Packaging, OthersBy Geography: North America, South America, Europe, APAC, and RoW
Key Takeaways

• APAC dominated the rotary encoders market with a share of approximately 37% in 2019, owning to growth in construction projects, automotive production and government initiatives such as “Made in China” and “Make in India” programs in the region.
• Manufacturing industry is analysed to hold highest share in 2019 owing to the high adoption of various automation systems and robots for efficient make production and distribution easy and efficient.
• Increasing adoption of industrial automation is analysed to be a key driving factor for the rotary encoder market.

Application – Segment AnalysisMachine tools application held the largest share in the Rotary Encoder market in 2019 and is anticipated to grow at a CAGR of 5.48% through the forecast period. Rotary encoders are used for exact sensing and positioning in the machine tool applications. A machine can locate the exact orientation of the axis and the commutation angle. As a result, the rotary encoders enable machines to achieve optimum performance and improve system accuracy. Thus, owning to these factors it is extensively used in this application.  The robotics segment is analysed to grow at significant rate owing to the high adoption rate and increasing demand. As stated by International Federation of Robotics (IFR), from 2020 to 2022, around 2 million units of industrial robots are anticipated to be installed in factories around the world. These factors are set to boost the demand for rotary encoders owing to their high deployment in robots.
End user- Segment AnalysisManufacturing industry held the largest share in the rotary encoders market in 2019 and is growing at a CAGR of 4.99% during the forecast period. Manufacturing applications have encoders that are constantly subject to humidity, dust, or liquid. Encoder housings that resist chemical and corrosive materials are suitable for use in manufacturing. They require stainless steel housings and temperature resistance. Production lines require encoders for their machinery to deliver accuracy, reliability, compactness and compatibility with various upgraded machines. Adding to this, the significant deployment of rotary encoders in the automotive sector for speed control applications is set to further escalate the market growth rate. The significant rise in the expansions is set to boost the market growth rate. In January 2020, Toyota has announced to invest $700M in the expansion of its production plant in US. In September 2019, Toyota Motor Corporation has announced to expand its facility in Brazil with an investment of $190M to increase the production. 
Geography – Segment AnalysisIn 2018, APAC dominated the Rotary Encoder market, followed by North America and Europe. The economy of APAC is majorly influenced by the major countries such as China and India. In 2018, China’s annual vehicle production accounted for more than 30 percent of the world’s vehicle production, which exceeds that of the European Union, or the United States and Japan combined. India’s food & grocery market is the sixth biggest in the country. Food & Grocery retail in India also accounts for nearly 65% of India’s total retail market. The Government of India is also taking all necessary measures through the Ministry of Food Processing Industries (MoFPI), to raise investment in the food processing industry. The Government has approved 39 Mega Food Parks (MFPs) under the Mega Food Park Scheme. Therefore the significant deployment of the rotary encoders in the packaging applications is set to impact on the market growth rate during the forecast period 2020-2025.
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Drivers –Rotary Encoder Market

• Increasing industrial automation

Digitization and Industry 4.0 revolution have significantly stimulated the adoption of automation among various industries, by necessitating the use of smarter and automated solutions, such as robotics and control systems, to improve production processes. Factory automation reduces production, operation, and labour costs. Therefore, its implementation in various industries has increased such as automotive, aerospace, packaging, healthcare, electronics, and others. Further, the Chinese government’s programs, such as the Made in China 2025 plan, are promoting technology R&D in factory automation and their investments. 

• Growing automotive industry

Rotary encoder is a type of position sensor which is used in providing electrical outputs which are relative to shaft rotation which measures the angles precisely, pedal position. In automotive industries, these sensors are used in throttle position control, steering wheel position control, gear position control, wiper motor control, headlamp position control, seat position motor, side mirror control, compact input device (mode selector, control volume), rotary switch and others. According to International Energy Agency, in 2018, 3.29 million electric vehicles deployed globally, and the number will increase up to 125 million by 2030. Therefore, the growth in automotive industry will drive rotary encoder market growth.
Challenges – Rotary Encoder Market

• Dearth of product differentiation 

One of the restraining factors in the rotary encoders market is the lack of product differentiation. Rotary encoders have substantial number of applications with varied potential, thus buyers procure these products in bulk, as they are used in huge volumes in electronics, aerospace, automotive and other industries. As a number of key players offer similar technological products, there are numerous options for the buyers to buy from. Thus, creating pricing pressure on manufacturer that helps to compete with large manufacturers for high volume of these products.  Thus, the pricing pressure on manufacturer’s acts as a challenge. 
Market LandscapeProduct launches, acquisitions, and R&D activities are key strategies adopted by players in the Rotary Encoder market. Rotary encoder market is expected to be dominated by major companies such as Honeywell International Inc., Renishaw PLC, TE Connectivity, Bourns, Dr. Johannes Heidenhain GmbH, Hans Turck GmbH & Co. KG, Kubler group, Baumer Electric AG, Nemicon Corp., Pepperl+Fuchs among others.
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Acquisitions/Technology Launches

• In November 2019, Renishaw PLC has launched two new encoders for both linear and rotary applications.
• In July 2019, Nemicon Corp., launched N33MA, N35ST, N35MA series of absolute encoders. 

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Automotive Lighting Market Overview:

According to the Association for Safe International Road Travel, road accidents cause approximately 1.25 million death annually. Furthermore, 20-50 million people get injured and disabled every year due to accidents caused on the roads or by natural weather conditions such as rain, fog, dust, snow, and others. These statistics are reflective of the necessity for effective lighting in automotive vehicles to reduce major accidental incidences and this forms a crucial component for manual driving. Government from various countries are taking initiatives for creating awareness to drive safely and automotive lighting is one of the key components that must be considered while driving.

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Market is flourished with wide range of lighting such as headlights, tail lights, accessory lights, LED lights, fog lights, emergency and warning lights, off-road lights, and signal lights in contemporary vehicles. Along with safety, automotive lighting improves the aesthetic appearance of a vehicle; a key reason to popularize among youngsters. The automotive lighting market valued $23.8 billion in 2018 and estimated to increase with a CAGR of 6.50% during the forecast period 2019-2025.

Automotive Lighting Market Outlook:

Certain automotive lighting plays an informative role in signaling about different conditions as emergency lighting in ambulance and police car. It may be incorporated in interior parts such as dashboard and sidewall lights or as headlights, turn indicators, and fog lights on the exterior parts of a vehicle. Increasing number of vehicular purchase influences the supply-demand of global automotive lighting. The U.S. gained an import of 178,502,237 motor vehicle units in 2018, thereby increasing the consumption rate of automotive lighting in several aspects. North America generated a huge demand for automotive lighting and held a regional share of 33.50% as of 2018 owing to growing purchasing power of the population and rising economic strength. Application in passenger cars also exerted considerable pressure on the global automotive market and is expected to grow at a CAGR of 5.20% cultivating lucrative revenue through 2025.

Automotive Lighting Market Growth Drivers:

· Growing automobile production across the globe boosts the automotive lighting market. Rising manufacture of electric cars owing to reduced fuel expenses and harmful environmental emissions majorly influence the automotive lighting market revenue.

· Dependence on lighting system for signaling purposes in ambulance and police vehicles aligning with effective sound system result in increasing demand for lighting technique in vehicles.

· Government program maintains road safety by taking initiatives such as creating awareness about vehicle protection and illuminating roads with appropriate use of automotive lighting majorly drives the global car lighting market.

· The trend related to application of LED lighting for creating a magnificent outlook both on exterior and interior space of the vehicle seeks more human attention and reduce road accidents rate, thereby boosting the automotive lighting market.

Automotive Lighting Market Challenges:

The main challenge faced by key market players is the exorbitant retail price of LED lighting systems. This hinders the supply-demand chain as most people prefer low-cost lighting systems. Albeit the brighter and long distance focusing light beams of LED systems, its application increases heat emission and requires extra expenditure on installation of cooling components. Despite the drawbacks of LED automotive lighting, it saves long-term expenses with one-time installation as compared to conventional halogen bulbs. Regular expenditure on marketing and advertisement can increase consumer interest and help market players to increase sales despite high cost of the product.

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Automotive Lighting Market Key Players:

The leading market players of the global automotive lighting market hold majority shares include Ichikoh Industries, Ltd., Hella KGaA Hueck & Co., Magneti Marelli, General Electric Company, Ltd., Stanley Electric Co., Ltd., Hyundai Mobis, Valeo S.A., Koninklijke Philips N.V., Osram GmbH, Koito Manufacturing Co., and others.

Magneti Marelli is an international automotive components manufacturing company supplying their products to car producing companies in Europe, North and South America, and Asia. Touching specific areas of the market such as electronic systems, automotive lighting, powertrain, suspension and exhaust system and creating innovation in the niche areas.

Automotive Lighting Market Trends:

· Organic LED Technology 

LED lighting had enjoyed its share of popularity in the past decade, but is now caught in a battle with innovative OLED lighting technique for vehicles. LEDs work on point lighting technique whereas, OLEDs are surface lights which scatter the light to maximum area resulting in better viewing and less accidental incidences. Although OLEDs provide a scope of creating new designs for lights, there is a limit of resisting temperature increase of 85 degree Celsius. However, OSRAM automotive company have evolved through this challenge with an advanced OLED lighting system with a resisting temperature peak for time lapse of more than thousand hours.

· LiDAR Laser Beams

Modern automotive industries are applying a breakthrough lighting technology-LiDAR systems- which senses any obstacles in 360 degree horizontal observable area. The effective 3D scanning technique allows to examine the peripheral zone around the vehicle using infrared laser technique. Currently, Cepton Technologies is collaborating with Japanese Koito lighting system manufacturing company to design new headlamps using the LiDAR lighting without compromising on the overall aesthetic appearance of a car. This would enable rotatory LiDAR sensors to detect and track individuals or objects while allowing the automotive vehicle or the driver to react simultaneously avoiding major road crashes.

Automotive Lighting Market Research Scope:

The base year of the study is 2018, with forecast done up to 2025. The study presents a thorough analysis of the competitive landscape, taking into account the market shares of the leading companies. It also provides information on unit shipments. These provide the key market participants with the necessary business intelligence and help them understand the future of the automotive lighting market. The assessment includes the forecast, an overview of the competitive structure, the market shares of the competitors, as well as the market trends, market demands, market drivers, market challenges, and product analysis. The market drivers and restraints have been assessed to fathom their impact over the forecast period. This report further identifies the key opportunities for growth while also detailing the key challenges and possible threats. The key areas of focus include the types of automotive lighting in automotive lighting market, and their specific applications in different areas.

Automotive Lighting Market: Industry Coverage

The global automotive lighting market can be segmented by vehicle type, technology, and integration. On the basis of vehicle type categorization include passenger cars, heavy commercial vehicles, light commercial vehicles, two wheelers, and many others. Based on technology the automotive lighting market can be bifurcated into LED, xenon, halogen, and others. By integration segmentation includes interior and exterior lighting.

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The automotive lighting market also analyzes the major geographic regions for the market as well as the major countries for the market in these regions. The regions and countries covered in the study include:              

•           North America: The U.S., Canada, Mexico

•           South America: Brazil, Venezuela, Argentina, Ecuador, Peru, Colombia, Costa Rica

•           Europe: The U.K., Germany, Italy, France, the Netherlands, Belgium, Spain, Denmark

•           APAC: China, Japan, Australia, South Korea, India, Taiwan, Malaysia, Hong Kong

•           Middle East and Africa: Israel, South Africa, Saudi Arabia“We also publish more than 100 reports every month in “Automotive”, Go through the Domain if there are any other areas for which you would like to get a market research study.”

Beverage Cans Market size is estimated to reach $17.24bn by 2025, growing at a CAGR of 4.9% during the forecast period 2020-2025. Beverage cans are the metal containers that are used to store liquid drinks like alcoholic beverages, carbonated soft drinks, fruit and vegetable juices, energy or sports drinks and others. These cans are usually made of aluminum and steel. The increased demand for the alcohol beverage which is to be stored at low temperatures is driving the usage of this beverage cans as they help in storing the drinks at low temperatures which helps to hold the taste and properties of drinks. The rise in health concerns among the people to avoid plastic containers as they are harmful and non-bio-degradable is driving the usage of beverage cans market during the forecast period 2020-2025.
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Beverage Cans Market Report CoverageThe report: “Beverage Cans Market Forecast (2020-2025)”, by Industry ARC, covers an in-depth analysis of the following segments of the Beverage Cans Market. 
By Material: Aluminum and SteelBy Structure: Two-piece Can and Three-piece CanBy Can Coatings: Epoxy, Polyester, Vinyl and OthersBy Volume: 100 mL, 150 mL, 200 mL, 310 mL, 330 mL, 500 mL, 1 L and OthersBy Can Shape: Slim, Standard, Sleek and OthersBy Fabrication: Plain, Embossed, Printed and othersBy Application: Alcoholic Beverages, Flavored Alcoholic Beverages, Carbonated Soft Drinks (CSD), Water, Fruit & Vegetable Juices, Ready to drink tea & coffee, Sports/Energy drinks and OthersBy Geography: North America, Asia-Pacific, Europe, and Rest of World
Key Takeaways

• Geographically, North America’s Beverage Cans Market accounted for the highest revenue share in 2019 and it is poised to dominate during the forecast period 2020-2025, owing to the high usage of metal cans for different beverages in countries like the U.S.
• The increase in consumption of beverages and using material like aluminum, which can be recycled is boosting the usage of beverage cans globally.
• Detailed analysis on the Strength, Weakness and Opportunities of the prominent players operating in the market will be provided in the Beverage Cans Market report.
• Increased health concern among people and introduction of new flavors into the market by beverage manufacturing companies, beverage cans having good properties to store beverages for a long time without losing taste and ingredients, are driving the market growth.

By Material Type – Segment Analysis
The global Beverage Cans Market based on Material type has Aluminum and Steel. The Aluminum segment registers for the highest market share in 2019 and is set to continue for the forecast period 2020-2025, owing to the increased usage of aluminum in making beverages cans. Overs 70% of beverage cans are made of aluminum globally. Aluminum cans are easily recycled with properties like lightweight and easy to manufacture, transport and are economical. Having many advantages over other materials is driving the market of aluminum beverage cans during the forecast period 2020-2025. The steel beverage cans are having below-average growth as they are heavy and is set to react with beverages in those cans, however, cans made with a composition of steel and other material are being introduced into the market to decrease the cost of beverage cans.
By Application – Segment AnalysisThe Application segment of Beverage Cans Market has Alcoholic beverages, carbonated soft drinks, Fruit & vegetable juices, Sports or Energy drinks and others. The Alcoholic beverage segment registers for the highest market share in 2019 and is set to continue for the forecast period 2020-2025, owing to the increased consumption of alcohol beverages globally. The carbonated soft drinks segment is also set to have growth owing to the increased consumption and availability of new flavors of drinks by different manufacturers. Change in consumer mind to use eco-friendly cans than to use plastic, which is harmful, is boosting the growth of beverage cans. The fruits and vegetable juices segment is having a slow growth as there are less number of fruit and vegetable juices manufacturers.
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By Geography – Segment AnalysisBased on Geography the global Beverage Cans Market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World. North America had a dominant share in terms of revenue in 2019 and it holds the largest market share during the forecast period 2020-2025, owing to the availability of the high number of consumers of aluminum can stored beverages. The Asia-Pacific region is also set to have healthy growth during the forecast period 2020-2025, owing to the availability of a large population and increased consumption of beverages. The availability of large raw materials like aluminum and steel are also factors that are supporting the growth of the market in the Asia-Pacific region.
Drivers – Beverage Cans Market

• Increased consumption of beverages

The increase in the consumption of beverages globally is driving the demand for beverage cans. Increased promotional activities by different manufacturers of beverages to increase demand for drinks are driving the usage of beverage cans owing to increased sales of beverages. Beverage cans being eco-friendly, recyclable and lightweight are driving the market growth during the forecast period 2020-2025.
Challenges – Beverage Cans Market

• Fluctuation in the cost of raw materials

The fluctuations in the cost of raw material are challenging the production of the beverage cans. The defects in three-piece type cans, such as leaks, inability to withstand high pressures and temperatures are challenging the market during the forecast period 2020-2025.
Beverage Cans Industry outlook:Product launches, mergers and acquisitions, joint ventures, and geographical expansions are key strategies adopted by players in the Beverage Cans Market. Key companies of this market are Ball Corporation, Crown Holdings Inc., Ardagh group, CANPACK S.A, CPMC Holding Ltd., Amcor Limited, Kian Joo Can Factory Berhad, Showa Denko KK, Nampak Bevcan Limited, Toyo Seikan Group and others.
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Acquisitions/Product Launches:

• In March 2020, Ball Corporation acquired Tubex Industria E Comercio de Embalagens Ltd., an aluminum aerosol packaging business with a plant near Sao Paolo, Brazil, for $ 80 million. The acquisitions will broaden the geographic reach and as the demand of sustainable aluminum can packaging increases the acquisitions will help to reach the market globally.
• In October 2019, Showa Aluminum Can Corporation has developed an ink-jet printing technology for beverage cans suitable for the production of cans with multiple designs in smaller lots.

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 Atmospheric water generator (AWG) market size is set to grow at a CAGR of 23% during the forecast period 2020-2025 and projected to reach $3 billion by 2025. The AWG is an ideal solution designed to provide drinkable water by extracting water from the humid ambient air, unlike a dehumidifier and fulfills the accessibility to pure drinking water as well. Stenocara gracilipes the natural ability to act as the best solution to extract water from the atmosphere. Additionally, AWG is advantageous when compared to reverse osmosis-based water purifiers as it never waste water during the process of purification. The wide-spread use of solar-powered AWGs in military use, refugee camps, and off-grid communities, especially in remote areas is contributing to the expansion of the global atmospheric water generator market size.  

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Report Coverage

The “Atmospheric Water Generator Market Report – Forecast (2020-2025)”, by IndustryARC, covers an in-depth analysis of the following segments of the atmospheric water generator Industry.

Key Takeaways

·APAC held a larger share in the atmospheric water generator market, as of 2018. It is majorly owing to the increasing demand for pure water which is free from biologic contamination and low mineralization and a rise in consumer awareness in eminent countries such as China and India.

·The growing acceptance of solar AWGs that employ solar thermal energy to produce water is gaining traction from the hot and humid regions. This is because it reduces electricity costs and dependency of the irregular power supply is likely to aid in the market growth of the AWG.

·The advancements in the product such solar panels which are intended to offer on-board power supply are creating a significant number of opportunities for the atmospheric water generator market during the forecast period.

Product Type – Segment Analysis

Presently, the cooling condensation AWG held the largest share in the atmospheric water generator market size in 2018. It is mainly due to the advancements in technology that supports reducing both power usage and cost is set to augment the growth of the AWG market. On the other hand, cooling condensation AWG machines possess a competitive advantage, offer a higher output in comparison with wet desiccation type AWGs. Furthermore, the unique replacement of crystalline brine salt with liquid brine resulted in the improved humidity extraction from the air and driving the demand for cooling condensation AWG.

Application – Segment Analysis

In 2018, the residential application occupied a major share in the global atmospheric water generator market. The demand for these machines to fulfill the raised needs due to the growing awareness about water scarcity issues. In addition to this, the rapid pace of urbanization coupled with a shift in consumer behavior also impacts the AWG role in a residential application. Moreover, the increase in the frequencies of water deficiency and unusual rainfalls, worldwide, is determining the growth of AWGs across the residential sector. Besides, the rise in the necessity for pure water, especially in industrial applications, as the industrial players are encouraging the adoption of environment-friendly practices.

Geography – Segment Analysis

APAC atmospheric water generator market share dominated the global atmospheric water generator market, accounts for more than 33%, followed by North America and Europe. It is majorly due to the increasing commercial and residential expenditures in Asian countries such as China, India, and Indonesia, which are boosting the positive demand for AWGs. The popularity of AWGs has become more prominent in the Middle East region at different workplaces which includes banks, municipal agencies, hospitals, and schools to get the availability of pure water. The shortage of groundwater resources is flourishing the demand for AWG across GCC countries.

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Drivers – Atmospheric Water Generator Industry Outlook

·     Novel technology developments associated with the AWGs are attributing the growth of the atmospheric water generator market

      The continuous research operations centering the improvement regarding the efficiency of water generation and equipment cost reduction are influencing the adoption of AWGs, globally. The research studies have resulted in the development of some new technologies including advanced filtration systems, electrically improved harvesting, advanced oxidation processes, and automatic variable filtration technology. These novel technologies are being integrated within varied AWG offerings by manufacturers to mark their position in the global AWG market share by creating a unique mechanism to help conserve water. Additionally, other technologies such as sustainable hybrid AWGs and the use of asphalt solar collectors incorporation in the AWG aids inexpensive water collection in hot and humid regions, thereby witnessing the rise in the adoption rate of AWGs.

·     The growing prevalence of AWGs across various end-use verticals

    The large scale industries which include oil & gas, steel, and paper are increasing the demand for AWGs. The research study intended to enhance the production efficiency in providing pure water accessibility is, in turn, creating new avenues for the key atmospheric water generator industry players.

Challenges – Atmospheric Water Generator Industry

·     Cost factor is primarily hindering the growth of the  AWGs market

High energy consumption and production cost are limiting the boundaries of the AWGs within the residential application. In order to eliminate this limitation, the manufacturers are concentrating to develop new technologies and manufacturing processes that minimize the overall product cost, which indirectly assists in increasing the base of residential and commercial users. Additionally, the complex mechanism allied with the wet desiccation AWG and lack of consumer awareness related to wet desiccation AWG are acting as the restraining factors of this market. Conversely, concerns regarding the generating efficiency are representing caution for both new entrants and established market players. The usage of historic method water desalination to obtain water from the environment is resembling a key constraint for the atmospheric water generator market.

Market Landscape

Partnerships, Technology Innovations, and R&D activities are key strategies adopted by players in the atmospheric water generator market. In 2018, the market of the atmospheric water generator has been consolidated by the top ten players accounting for 40% of the share. Dew Point Manufacturing, Water Technology International, Inc., Island Sky Corporation, Ambient Water, Atlantis Solar, Ecoloblue, Inc., Eurosport Active Corporation Technology, Fujian Yuxin Electronic Co, Ltd., Island Sky Corporation, and Watair Inc are the atmospheric water generator top 10 companies.

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Partnership

• In April 2017, Ambient Water signed an agreement of partnership with three breweries for craft beer production from condensation. This strategic development is intended to expand the market presence of the company.  
• In 2019, the Bharat Electronics announced the launch of a new product namely the Atmospheric Water Generator (AWG) to meet the necessity for drinking water across the globe, at Aero India 2019. 

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Surgical Mask Market OverviewSurgical Mask Market size is forecast to reach $66.70 billion by 2025, growing at a CAGR of 5.76% during the forecast period 2020-2025. Advancements in the field of medical surgery and diagnosis and increase in the number of the medical device manufacturing companies along with the frequent outbreak of epidemics are the major factors driving the growth of the market. Increase in the adoption of surgical mask among general population and the rising advancements in the field of medical surgery is set to further enhance the overall market demand of surgical mask  during the forecast period 2020-2025.
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Report CoverageThe report: “Surgical Mask Market Forecast (2020-2025)”, by IndustryARC, covers an in-depth analysis of the following segments of the Surgical Mask Market. 
By Product Type: Basic Surgical Mask, Antifog Surgical Mask, Fluid Resistant Surgical Mask, Face Mask, N95 Mask, OthersBy Distribution Channel: Direct to Hospitals, Drug Stores, Online Stores, OthersBy Geography: North America, Europe, Asia -Pacific, RoW Key Takeaways

• North America dominates the surgical mask market in 2019 owing to the growing advancements in the field of medical and surgical procedures and rising demand for N95 masks owing to COVID-19 pandemic. The surgical mask market scope for different regions will be provided in the final report.
• The outbreak of COVID-19, increasing need for improved safety standards and best practices with medicine & surgical procedures is likely to aid in the market growth of surgical mask.
• Detailed analysis on the Strength, Weakness and Opportunities of the prominent players operating in the market will be provided in the surgical mask market report.
• Improved safety standards and Supply Shortage and rise in prices of surgical mask is poised to create hurdles for the surgical mask market.

Product- Segment AnalysisThe basic surgical mask segment held the largest share in the surgical mask market in 2019 and is estimated to grow at a CAGR of 4.32% during the forecast period 2020-2025 owing to ease of availability and low cost of surgical masks. Furthermore, surge in geriatric population, rise in health awareness, increased adoption of surgical masks in the general population is poised to drive the growth of the surgical mask market. Surgical masks are meant to protect doctors and surgeons from harmful infections and pathogens that is set to get suspended in the surgery room. The market for basic surgical mask has flown in from multiple healthcare facilities. However, N95 surgical mask is estimated to be the fastest growing segment and is set to register a highest CAGR during the forecast period 2020-2025 owing high demand in the healthcare industry and innovation with respect to product development. 
Distribution Channel – Segment AnalysisDirect to Hospitals segment held the largest share in the surgical mask market in 2019 owing to demand up-surged to the patients with suspected infection and pandemic strain to slow down transmission of disease. Surgical masks are intended to be worn by medical staff and health professionals. The goal behind this is to prevent the spread of any kind of pathogenic infection to patients and fellow surgeons. Surgical and respiratory masks are conveniently available at over the counter of hospital pharmacy and are sold via distributors or directly by company are considered here. However, Online stores segment is estimated to be the fastest growing segment and is set to register a highest CAGR during the forecast period 2020-2025 owing to convenience in providing the customers with bulk orders and ease of delivering the orders directly at the doorsteps.
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Geography – Segment AnalysisAsia Pacific dominates the surgical mask market with a share of more than 35.10% followed by North America in 2019. Growing advancements in the field of medical and surgical procedures are the factors that has led to the adoption of surgical mask contributing in the growth of the market in this region. Ease of availability and low cost of surgical masks along with the surge in geriatric population, rise in health awareness and increased adoption of surgical masks in the general population in countries such as Japan and India is also anticipated to boost the surgical mask market in Asia-Pacific.
However, North America is estimated to grow at a higher CAGR during the forecast period 2020-2025 owing to the increase in elderly population, increase in adoption of surgical mask in the general population owing to the outbreak of COVID-19 and surge in prevalence of contagious and chronic diseases has forced many key players to increase their production of surgical masks to meet the market demand. Increase in the level of air pollution has increased respiratory ailments among the population and is positively impacting the surgical mask market in the North America region.
Drivers – Surgical Mask Market

• Increasing need for improved safety standards

Increasing need for improved safety standard has led to the increase in the growth of the surgical mask market as success rate of surgeries largely depends on the level of safety and precautions taken during surgeries. Surgical mask are used as a barrier to avoid cross contamination by microorganisms and are used during surgical procedures. The surgical mask is used by surgeons during procedures and other medical professionals while interacting with the patients to avoid cross contamination of microorganisms. The patient who is under treatment also needs to be protected from infectious agents that is set to be discharged by others in the surgery rooms. 

• Outbreak of pandemic & Increase in elderly population and increase in the number of the medical device manufacturing companies

According to WHO, currently, more than 4.2 million people worldwide are infected with Corona (COVID-19). In the context of the novel coronavirus (2019-nCoV) outbreak, the World Health Organization recommends the use of masks in home and health care settings. This in turn increases demand for surgical marks. Increase in elderly population, increase in adoption of surgical mask in the general population and surge in prevalence of contagious and chronic diseases such as tuberculosis and asthma along with the  rise in the number of medical device manufacturing companies and rapid developments in nonwovens production technology is poised to contribute in the growth of the surgical mask market. Increasing focus toward preventing hospital-acquired infections and improvement in healthcare infrastructure & service are also some of the factors that are contributing in the growth of the surgical mask market.
Challenges – Surgical Mask Market

• Improved safety standards and Supply Shortage and rise in prices of surgical mask 

Owing to the impending demand of surgical masks in the domain of medicine, and all forms of surgical aids, the shortage of masks and equipment has increased significantly. Besides, this shortage has also caused the rise in prices of surgical masks which ultimately acts as challenge for the growth of surgical mask market. Some of the other factors that can hamper the growth of the surgical mask market are rise in prominence of less invasive surgeries and concern regarding disposal of non-woven disposables surgical masks.
Surgical Mask Market Industry OutlookProduct launches, mergers and acquisitions, joint ventures and R&D activities are key strategies adopted by players in the surgical mask market. In 2019, surgical mask market share is fragmented by the top ten players present in the market. Surgical mask market top 10 companies are Thea Tex Healthcare Pvt. Ltd., Z Plus Disposable, Medicare Hygiene Limited, Mediblue Health Care Private Limited.,Nexera Medical, Planar Tech,  Medline Industries Inc., Plasti Surge Industries Pvt. Ltd., and Premium Health Care Disposables Private Limited.  among others.
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Acquisitions/Product Launches

• In June 2017, Nexera Medical launched SpectraSheild 9500 Surgical Mask for protection against bacteria and influenza viruses.
• In March 2020, Planar Tech launched graphene enhanced antibacterial face masks.

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Oncology Market OverviewOncology Market size was valued at $136.7 billion in 2019 and is poised to grow at a CAGR of 11.9% during the forecast period 2020-2025. Oncology is a branch of medicine that deals with the prevention, diagnosis, and treatment of cancer. Cancer is a disease, which involves the abnormal growth of cells that result in the formation of a tumor. However, benign tumor are not cancers. The abnormal tumor cells tend to spread to other local tissues and different parts of the body through the blood and lymphatic system. Treatment of cancer depends upon the stages of the disease progression. Increased prevalence of cancer, unhealthy lifestyle, and increasing geriatric population are the primary factors driving the growth of the oncology market. High market growth potential in developing nations, rise in the number of pipeline products, and the upsurge in demand for personalized medicines are poised to create new opportunities for the market players during the forecast period 2020-2025. 
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Oncology Market Report Coverage
The report: “Oncology Market Forecast (2020-2025)”, by Industry ARC, covers an in-depth analysis of the following segments of the Oncology Market. 
By Cancer Type: Breast Cancer, Lung Cancer, Kidney cancer, Liver cancer, Ovarian Cancer, Prostate Cancer, Skin Cancer, Pancreatic Cancer, Colorectal, Blood  Cancer, OthersBy Therapy Type: Medical Oncology, Radiation Oncology, Surgical Oncology, OthersBy  Geography: North America, South America, Asia-Pacific, Europe, Rest of the World
Key Takeaways

• In 2019, North America dominated the Oncology Market owing to emerging biopharma companies in U.S and Canada.
• Emerging bio pharmacy companies in the U.S. for oncology and the growing concern of people towards health are contributing to the growth of the oncology market.
• Pharma companies that are active in oncology are now in a race to harness new data sources and digital platforms, so they can engage patients, providers, and regulators more effectively, and creating an increase in demand.
• Detailed analysis on the Strength, Weakness and opportunities of the prominent players operating in the market will be provided in the Oncology Market Report

By Cancer Type – Segment AnalysisBased on cancer type the oncology market is segmented into Breast Cancer, Lung Cancer, Kidney cancer, Liver cancer, Ovarian Cancer, Prostate Cancer, Skin Cancer, Pancreatic Cancer, Colorectal, Blood Cancer, others. Lung Cancer is the fastest growing segment by cancer type this is owing to consumption of cigarettes and alcohol. Moreover, according to the American Cancer Society about 228,820 new cases of lung cancer is poised to witness in U.S in 2020. 
By Therapy Type – Segment AnalysisBased on Therapy type Oncology Market is segmented into Medical Oncology, Radiation Oncology, Surgical Oncology, and others. Medical Oncology is the fastest-growing segment by therapy type and is estimated to grow with CAGR of 12.2% during the forecast period 2020-2025. Medical Oncology is a modality of treatment of cancer care, which uses Chemotherapy, Immunotherapy, Hormonal Therapy, and Targeted Therapy to treat cancer in an effective manner. The food and Drug Administrative (FDA) has approved targeted therapies for the treatment of some patients with the following types of cancers such as bladder cancer, brain cancer, breast cancer, cervical cancer, colorectal cancer, endometrial cancer.
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By Geography – Segment AnalysisBased on Geography Oncology Market is segmented to North America, South America, Europe, Asia Pacific, and Rest of the world. North America dominated the Oncology Market with market share of 53.19% in 2019. This is owing to emerging bio pharmacy companies in the U.S. for oncology and the growing concern of people towards health are contributing to the growth of the oncology market. Asia pacific is estimated to be fastest growing CAGR during the forecast period 2020-2025 owing to high no of cases in India, Taiwan, Malaysia, and China. India has the largest number of Breast Cancer Patients with mortality rates of 55% followed by Oral Cavity Cancer with a mortality rate of 60%. Higher incidence of gallbladder cancer in north India and NE region compared to other parts.

 Drivers – Oncology Market

• Higher Prevalence And Incidence Of Cancer Diseases Globally

Need for cancer therapies are rising with the increasing prevalence of cancer cases and deaths. Thus, the oncology market is majorly driven by this factor. Besides, focus on drug development for the reduction of cancer cases has also increased. Increasing healthcare expenditure of various countries is also contributing to the market growth. According to WHO in 2018, 9.6 million people worldwide died of cancer. This makes cancer to be one of the leading causes of death globally. The rising incidences of cancer have impelled the cancer therapy industry and have aided the oncology market. 

• Burgeoning Technological Usage Coupled With Increase In Healthcare Spending:

Targeted Therapy has been gaining traction over the years, for cancer treatments. They offer various benefits over other treatment methods such as chemotherapy, radiation, and others. It can be used alone or in combination with other treatments such as radiotherapy or chemotherapy. They are effective, as they do not affect the surrounding cells. These new technologies and methodologies for cancer treatment in developing countries coupled with high healthcare investment are set to aid propel the global oncology market. 
Challenges – Oncology Market

• Presence of alternatives

In 2017–2018, biosimilar such as rituximab, etanercept, and infliximab saved £210 million from the UK National Health System. The use of biosimilar in oncology practice is currently continually growing as various patents on biologic drugs are expiring. According to U.S. Food and Drug Administration (FDA), biosimilar is a biological product that is highly similar to and has no clinically significant variations in health, purity, and potency from an existing FDA-approved reference product. The growing usage of the biosimilar in oncology is a concern for the growth of other oncology drugs.
Multifunctional Food Ingredients industry outlook:Product launches, mergers and acquisitions, joint ventures, and geographical expansions are key strategies adopted by players in the Oncology Market. Key companies of this market are Aegerion Pharmaceuticals Inc., Abbvie Inc., Ability Pharma, Acadia Pharmaceuticals Inc., Amgen Inc., Takeda Oncology., Aslan Pharmaceuticals Ltd., Aspen Pharmacare Holdings Limited., Astrazeneca, Athenex, Inc. among others.
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Acquisitions/Product Launches:

• In May 2019, Amgen Inc., and Syapse Entered Precision Medicine Collaboration In Oncology. Under the terms of the agreement, Amgen and Syapse is set to develop observational research analytics to assess treatment outcomes for areas of unmet need in oncology.
• In March 28, 2019, AstraZeneca and Daiichi Sankyo entered into a collaboration for novel HER2-targeting antibody-drug conjugate. The collaboration is aligned with AstraZeneca’s science-led strategy in Oncology, which is based on four key scientific platforms: tumors drivers & resistance, DNA damage response, Immuno-Oncology, and ADCs.
• In April 2018, AbbVie Inc. entered a joint research collaboration to establish the K.C. Nicolaou Research Accelerator. The research at the Accelerator is about to focus on synthesizing novel cytotoxic agents for use in the fight against cancer. The collaboration  complement AbbVie’s existing expertise in oncology discovery and early development.

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  Enterprise asset management is a software, which enable the end-users to easily manage the organization’s assets and organize their maintenance schedule across various business units, services, divisions, and geographical locations. Enterprise asset management includes design, commissioning, construction, operation and maintenance, and replacement of plant and equipment. Globally demand for enterprise asset management is being driven by its increasing importance of asset tracking, growing demand for enhancing the lifecycle performance of assets, and maximization of return on assets.

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This report identifies the global enterprise asset management market size in for the year 2014-2016, and forecast of the same for year 2021. It also highlights the potential growth opportunities in the coming years, while also reviewing the market drivers, restraints, growth indicators, challenges, market dynamics, competitive landscape, and other key aspects with respect to enterprise asset management market.

The global market for enterprise asset management market is valued at $XX million for the 2014 and is forecast to grow at a CAGR of XX% to reach a value of $XX million by 2021. Geographically North America the dominated global enterprise asset management market, and Asia Pacific and Middle East & Africa (MEA) are projected to have the fastest growth, owing to increasing usage and demand for enterprise asset management across several industries in these regions.
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This report segments global enterprise asset management market on the basis of services, software application, organization size, application and regional market as follows: Global Enterprise Asset Management Market, By Service (2014-2021), Implementation, Managed Services, Training and Support. The enterprise asset management market is also segmented by software applications as follow: Linear Assets Digital, Non-Linear Assets, Field Service Management, Assets MRO. The enterprise asset management market is also segmented by organization size in which it is being used as follow: Small and Medium Businesses, Large Enterprises.

The report is also segmented on the basis of end-use industry in which enterprise asset management are being used as follow: Government and Utilities, Oil and Gas, Manufacturing, Healthcare, Transportation, Retail, BFSI, Others. This report has been further segmented into major regions, which includes detailed analysis of each region such as North America, Europe, Asia-Pacific (APAC), Rest of the World (RoW) covering all the major country level markets in each of the region.
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Sample Companies Profiled in this Report are:

• International Business Machines Corporation (IBM)
• SAP SE
• Oracle Corporation
• IFS AB
• ABB Ltd
• 10+.

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Mining Equipment Market Outlook:
Raw materials are the fundamental requirement for the development in any economy. The essentiality of an adequate supply of mineral raw materials across the global economies is the foremost driver of mining equipment market. The global mining equipment market size is estimated to be around $100 billion – $105 billion, growing at a global CAGR of 5% through 2025. Such affluence of mining equipment can be attributed to heavy industrial operations and unprecedented demand of raw minerals surfacing by means of industrialization and the necessity for an operative and well-functioning economy. 
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Mining equipment market products comprises a range of tools from mining shovels to heavy machines such as trucks and dragline excavator. Profitability in this arcade is owing to the robust industrial demand of mineral fuels, iron, ferro-alloys, non-ferrous metals, precious metals, and industrial minerals. Apart from the demand by adjacent industries catering globalization, other factors such as favorable government policies, growth in mining-related end-use industries, and efficient automation technology are poising the mining equipment market towards exponential growth.
Mining Equipment Market Overview:
As per the International Organizing Committee for the World Mining Congresses, mineral fuels including coal accounted for 85.2% of total mining extraction in 2016. The demand for coal dust has surfaced over the economy owing to the call for unparalleled present scenario of energy consumption. Due to this phenomenon, surface mining equipment segment is leading the domain consisting of tools such as hybrid shovels, excavators and earth movers. Metal (iron and ferro alloys) mining is leading the type segment owing to the enormous demand from vigorously growing sectors like automobile (with sales of 100 million automobiles per year) and construction (with majority of modern projects exploiting on steel structures instead of traditional concrete). APAC region is the largest producer of minerals accounting for 35% of global mining equipment market size in 2018 with China leading as the producer of 28 different mineral raw materials globally.
Global Mining Equipment Market Growth Drivers:

• As per the World Mining Data by International Organizing Committee for the World Mining Congresses, the world mining production in 2016 was an astonishing 16.9 billion metric tons from a relatively low 11.3 billion metric ton in 2000. Such growths and developments in the preceding range of years very efficiently impersonates via acute analysis the more rapid progression and expansions designated to occur in the approaching years. Thus, such prompt rate of mining across the globe is impelled to stroke the market with abundant demand.
• The World Bank’s intervention in the mining sector has drawn lavish investment from the private sector and attracted foreign investments as well in developing and economy deficient countries mining arcade. Interventions by elite organizations such as International Development Association (IDA) and International Bank for Reconstruction and Development (IBRD) has evolved the mining sector of countries such as Tanzania (US$250 million per year in 2001-08 from less than US$10 million per year in 1990-99), Argentina (US$56 million in 1995 to US$2.4 billion in 2008) and Mongolia (US$2.3 billion of total mineral exports in 2010 from US$267 million in 2000). Since 1998 the World Bank has reinforced 41 mining sectors. As the mining equipment market is directly relative to the global mining scenario, such aids are assured to propel the machineries market demand effectively.

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Global Mining Equipment Market Challenges:
The environmental effect of mining comprises of erosion in the environment, formation of sinkholes, loss of biodiversity, and contamination of soil, groundwater, and surface water by chemicals from mining processes. Along with these mining environment is a host to coal dust, noise and UV exposure which has adverse effects on miners such as musculoskeletal disorders and thermal stress. But it is to be noted that this billion dollar arcade and its relevant associations are constantly directing regulations and promoting innovations and technological advancements to curb down these hazards.

Global Mining Equipment Market Key Players Perspective:
Some of the key players mentioned in this report are Caterpillar, Komatsu, Sandvik, Liebherr, Atlas Copco, CNH Industrial, Hyundai Heavy Industries, Kobelco, Metso, Terex, Volvo, Doosan, Hitachi, Sany and BEML.
Hitachi Heavy Industries is a dominant player in terms of hydraulic mining excavators. Its global dominance can be recognized by the fact that more than one-third of all hydraulic mining excavators working across the world are made by Hitachi. Some of its prominent models are EX1200-6, EX1900-6 and EX2600-6 with maximum dig reach of 50 ft. 4 inch, 50 ft. and 54 ft. 6 inch respectively.
Global Mining Equipment Market Trends:
Bharat Earth Movers Limited, now known as BEML, an Indian public sector undertaking, with headquarters in Bengaluru, India signed a memorandum of understanding (MoU) with Heavy Engineering Corporation Limited (HEC), a public sector undertaking in Ranchi, Jharkhand India to meet the growing requirements of mining industry. Under this MoU, BEML & HEC will syndicate their rich experience and expertise in manufacturing and marketing of heavy engineering and mining machinery. 
Mining Equipment Market Research Scope:
The base year of the study is 2018, with forecast done up to 2025. The study presents a thorough analysis of the competitive landscape, taking into account the market shares of the leading companies. It also provides information on unit shipments. These provide the key market participants with the necessary business intelligence and help them understand the future of the Mining Equipment Market. The assessment includes the forecast, an overview of the competitive structure, the market shares of the competitors, as well as the market trends, market demands, market drivers, market challenges, and product analysis. The market drivers and restraints have been assessed to fathom their impact over the forecast period. This report further identifies the key opportunities for growth while also detailing the key challenges and possible threats. The key areas of focus include the types of equipment in the mining equipment market, and their specific applications in different phases of industrial operations.
Mining Equipment Market Report: Industry Coverage
Types of Equipment in Mining Equipment Market:
By Products- Coals, Metals and Industrial Minerals
By Operation Type- Crushing, Grinding, Separating and Final Processing
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The mining equipment market report also analyzes the major geographic regions for the market as well as the major countries for the market in these regions. The regions and countries covered in the study include:

• North America: The U.S., Canada, Mexico
• South America: Brazil, Venezuela, Argentina, Ecuador, Peru, Colombia, Costa Rica
• Europe: The U.K., Germany, Italy, France, The Netherlands, Belgium, Spain, Denmark
• APAC: China, Japan, Australia, South Korea, India, Taiwan, Malaysia, Hong Kong
• Middle East and Africa: Israel, South Africa, Saudi Arabia

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